Position Overview The Regional Admissions Counselor assists the college in achieving its enrollment goals within a results-oriented environment through ethical representation of Dunwoody’s academic programs at schools and colleges in the Twin Cities community and beyond. As the Regional Admissions Counselor you will implement a proactive approach for initiating and maintaining contact with potential students and follow established department procedures to achieve optimum conversion from initial student inquiry to eventual enrollment. You will also be responsible for developing partnerships and relationships that will meaningfully contribute to enrollment goals. Lead the articulation process with school partners, and serve as a liaison with department deans and managers. The major focus of this position will be on recruiting from Minnesota cities outside the 45 mile radius of Minneopolis; this may also include traveling to surrounding states (North Dakota, South Dakota, Wisconsin, Iowa, etc.).
In partnership with admissions team, help develop and implement effective recruitment strategies in Twin Cities and outside the suburb ring to achieve enrollment goals.
Generate and follow-up on potential student inquiries with a sense of urgency to achieve enrollment results.
Achieve or exceed recruitment goals by converting initial student inquiries into enrollments.
Develop and maintain professional relationships with high schools and community agencies and college networks in order to build a strong pool of prospects and applicants through active recruiting.
Schedule and/or attend college/career fairs and other “lead-generating” community events as representative of Dunwoody.
Attend school-wide marketing events as way of promoting Dunwoody to prospective students as needed.
Provide favorable representation of Dunwoody programs and services to potential student applicants through knowledge of offered programs and college culture.
Counsel and advise applicants on career options as way of assessing applicants’ fit for Dunwoody programs.
Initiate and maintain contact and correspondence with student applicants as needed throughout the enrollment process.
Work closely with students and other Dunwoody departments to ensure any issues related to enrollment, financial aid, and placement are properly resolved.
Maintain accurate and detailed records on recruiting activities as outlined by established department procedures.
Help plan, organize and execute successful evening, on-campus or on-site recruiting events for prospective students.
Represent Dunwoody by attending college/career fairs, high school career centers, and high school speaking engagements for assigned schools/territories.
Attend trade and industry shows with faculty as needed.
Assist with the creation and execution of articulation agreements and transfer guides with local and out of area schools.
Foster a positive and customer-service oriented environment within and between departments of the college.
Maintain awareness of best practices and sales techniques.
Excellent computer skills including knowledge of Microsoft Office: Outlook, Word, Excel, PowerPoint, Access.
Strategic Skills: Has the functional and technical knowledge and skills to do the job at a high level. Makes good decisions. Provides sound advice and problem solution. Provides honest and in-depth analysis on problems and issues.
Operating Skills: Makes decisions in a timely manner. Accepts responsibility for tasks and meets objectives and measures. Documents process, progress, and results. Is committed to continuous improvement. Works toward the most efficient and effective work processes.
Courage: Has difficult conversations as necessary. Faces up to people problems on any person or situations quickly and directly.
Energy and Drive: Is action oriented and full of energy for challenging tasks/issues. Is constantly and consistently one of the top performers. Steadfastly pushes self and others for results.
Organizational Positioning Skills: Can maneuver through complex situations effectively and quietly. Is sensitive to how people and organizations function. Anticipates where problems may arise and plans his/her approach accordingly.
Personal/Interpersonal Skills: Relates well to all kinds of people. Builds constructive and effective relationships. Is dedicated to meeting the expectations and requirements of internal and external customers. Supports equal and fair treatment and opportunity for all. Adheres to Dunwoody’s core values. Is widely trusted - Keeps confidences and admits mistakes. Practices attentive and active listening. Is personally committed to and actively works to continuously improve him/herself.
Bachelor’s degree or higher preferred.
3-5 years of demonstrated knowledge and experience in an admissions representative or similar position.
Knowledge of principles, practices, and tactics for recruiting prospective students.
Strong negotiation skills.
Willingness to travel up to one week at a time, including occasional weekends.
Ability to work up to two evenings per week and occasional Saturdays.
Founded in 1914, Dunwoody College of Technology is a private, not-for-profit, endowed institution of higher education. It is one of the few institutions of its kind in the nation, and has been a champion of applied education throughout its history. Its mission is to provide students with a high-quality technical education that result in an immediate job and a fulfilling career.
Located in the L...owry Hill neighborhood next to downtown Minneapolis, Dunwoody College offers bachelor’s and associate’s degrees in a variety of technical fields. The College maintains strong ties to local business and industry and values a diverse faculty, support staff, and student body and their unique contributions to an inclusive Dunwoody community. As articulated by our founder William Hood Dunwoody, the College's vision is to provide "for all time" a place where people of diverse backgrounds receive learning opportunities that prepare them for "the better performance of life's duties."