The Admissions Counselor is responsible for the identification and recruitment of qualified, new undergraduate students to the University. He/she will conduct market analysis, employ data analysis to help move prospective students through the recruitment lifecycle predictive modeling to inquiry development, recommend and implement recruitment strategies, and establish relationships with prospective students, families, school counselors, and community members involved in the college search and selection process. The counselor will serve as the Admissions liaison to targeted school counselor associations and related community organizations. The counselor will use a Client Relationship Management (CRM) tool and other software to manage his/her territory, track and conduct follow up with inquires, applicants and admitted students, develop communications in all mediums, including telephone, email, written correspondence, and social media and host presentations. He/she will orchestrate all travel to ensure maximum coverage of state, regional, and national college fairs in selected markets. He/she will also assist with and participate in University hosted recruitment events.
Eastern Kentucky University is a regional, coeducational, public institution of higher education offering general and liberal arts programs, pre-professional and professional training in education and various other fields at both the undergraduate and graduate levels. Located in Richmond, Madison County, Kentucky, Eastern has a distinguished record of more than a century of educational service to the Commonwealth. Situated near the heart of the Bluegrass, Richmond is served by a network of major highways that make Eastern easily accessible from all parts of Kentucky and surrounding states. Richmond is 26 miles southeast of Lexington, Kentucky. Interstate Highways I-75 (north-south) and I-64 (east-west) make the metropolitan areas of Cincinnati, 112 miles to the north, and Louisville, 110 miles to the west, within convenient distance by automobile. Richmond is also served by U.S. Route 25 from Southeastern Kentucky and Kentucky Route 52 from the east and west. The Bluegrass, Mountain, Daniel Boone, and Cumberland Parkways provide even greater accessibility by automobile since the city is located near the convergence of these arterial highways into the interstate system. Richmond, ...the county seat of Madison County, is one of the Commonwealth's fastest-growing cities, with about 33,000 residents. The community provides an excellent environment for the university student and boasts a regional shopping mall, theaters, live entertainment, fine dining, cultural events and activities, as well as many areas of historic and scenic interest. Fort Boonesborough State Park, birthplace of Kentucky, is located 12 miles to the north. Many other historical sites are within easy driving distance. Scenic and recreational areas surround this section of the state .
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