Sannam S4 helps leading educational institutions develop and succeed in high-growth education markets, including North America.

Sannam S4 is seeking a Regional Manager (North America) to provide recruitment support and partnership development for a leading UK university, Edinburgh Napier University.  The role will be home-based near a regional hub in one of the University’s priority recruitment areas, preferably East Coast. 

Applicants must be authorized to work in the United States.

Edinburgh Napier University is the ‘#1 Modern University in Scotland’. An innovative, learner centric university with a modern and fresh outlook, Edinburgh Napier is ambitious, inclusive in its ethos and applied in its approach. The University is committed to delivering a personalised learning experience for students, set against an agenda of inclusivity, employability and sustainability. This role, as a member of Sannam S4’s higher education advisory team will support the University’s international recruitment team, focusing on the USA.   

Overview of Role

To enhance the capacity of the University, which is seeking to strengthen its presence in the US this role will lead on the development and implementation of outreach, recruitment and conversion strategies across undergraduate, graduate and study abroad programmes:

Key responsibilities and objectives of the job:

• Identifies opportunities – and effectively communicates these opportunities in the form of written strategic plans - to increase market visibility for the University, advising and developing recruitment and communication strategies and viable promotion opportunities in the US market and other means of raising awareness about study at the university.
  
  
• Provides market insight on North America trends and makes recommendations to support informed decision making for the development of the marketing strategies of these markets.
  
  
• Liaises closely with a range of colleagues in the International Office and acts as a key contact for this offices’ staff and other university personnel visiting the USA.
  
  
• Represents the university at education and recruitment fairs, conferences and school visits. Comfortable preparing and delivering presentations to a range of audiences.  Confident in the logistical planning and coordination of the travel details with the above events.
  
  
• Contributes to the development of on and offline marketing tools, including social media and presence on relevant online media; and will also contribute in the development of printed materials to support the University’s international recruitment activities.
  
  
• Liaises with the Alumni Office to develop a system for best utilizing local alumni networks focusing on recruitment activities.
  
  
• Identifies and initiates links with universities, government agencies and other organizations in the designated countries, in close collaboration with UK-based colleagues.
  
  
• Is a team player providing mutual support and encouragement to other team members.
  
  
• Develops effective internal and external working relationships with a range of campus communities, and external partners, representatives, and professional organizations.
  
  
• Performs other such duties as required.

The Person

• Knowledge of the higher education industry
• Knowledge of the North American secondary education systems
• Experience in event planning or programme administration
• Experience presenting and public speaking
• Willingness and ability to work independently
• Willingness to work off-hours to accommodate the UK time-zone
• Willingness and ability to travel regularly (in North America and abroad)
• Minimum bachelor’s degree
• Proficiency in the use of all MS office applications
• Prior experience working within a Customer Relationship Management (CRM) system