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Customer Relationship Management (CRM) Coordinator
The CRM Coordinator manages the daily coordination and distribution of marketing content and communications.  Under the general supervision of the Admissions supervisor, the CRM Coordinator maximizes the effective use of the CRM software to support increased yield in key enrollment cohorts. The CRM Coordinator maintains current knowledge of content in all Admissions marketing collateral, develops target audiences based upon predetermined enrollment cohorts, and reports on effectiveness of outreach campaigns and customer behavior.   Working closely with the Admissions supervisor, the CRM Coordinator is the designated in-house expert for leveraging action-based communication triggers to matriculate students.  Effectively manages prospective student communications throughout the recruitmen


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